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All Marshall McLuhan Quotes
The new electronic independence re-creates the world in the image of a global village.
Marshall McLuhan
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Darkness is to space what silence is to sound, i.e., the interval.
Marshall McLuhan
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All media exist to invest our lives with artificial perceptions and arbitrary values.
Marshall McLuhan
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When producers want to know what the public wants, they graph it as curves. When they want to tell the public what to get, they say it in curves.
Marshall McLuhan
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We drive into the future using only our rearview mirror.
Marshall McLuhan
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Innumerable confusions and a feeling of despair invariably emerge in periods of great technological and cultural transition.
Marshall McLuhan
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The modern Little Red Riding Hood, reared on singing commercials, has no objection to being eaten by the wolf.
Marshall McLuhan
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Ads are the cave art of the twentieth century.
Marshall McLuhan in
Art
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I think of art, at its most significant, as a DEW line, a Distant Early Warning system that can always be relied on to tell the old culture what is beginning to happen to it.
Marshall McLuhan
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We become what we behold. We shape our tools and then our tools shape us.
Marshall McLuhan
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One of the effects of living with electric information is that we live habitually in a state of information overload. There's always more than you can cope with.
Marshall McLuhan
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In this electronic age we see ourselves being translated more and more into the form of information, moving toward the technological extension of consciousness.
Marshall McLuhan
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As technology advances, it reverses the characteristics of every situation again and again. The age of automation is going to be the age of 'do it yourself.'
Marshall McLuhan
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