“If you think the products don't match what you want from a product, don't buy it.”
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Other Donald Norman Quotes
It is relatively easy to design for the perfect cases, when everything goes right, or when all the information required is available in proper format.
Donald Norman 
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In my opinion, no single design is apt to be optimal for everyone.
Donald Norman
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AS for all those mistakes I make - they are on purpose - to teach you how to deal with them.
Donald Norman
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Market segmentation s a natural result of the vast differences among people.
Donald Norman
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