“Most of what we report from Congress they don't care about unless it affects them directly.”
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Television is a powerful medium that has to be used for something better than sitcoms and police shows. On the other hand, if you don't recognize the forces that play on what people watch and what they don't then you're a fool and you should be in a different business.
Roone Arledge 
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I think people tuned in a lot to see Barbara when she first came here and they just didn't like the show they saw. I think it was dull. It was sterile.
Roone Arledge
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People essentially like local news better than network news.
Roone Arledge
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